How important is it for your company to be environmentally friendly? Is there opportunity for growth within your organization in this critical area; and, if there is, are you aware of the far-reaching benefits?
Do you know anyone within your organization who drives an electric automobile? Perhaps your company has a small fleet of vehicles, but did you ever consider switching to electric?
What ways can my company better reach its target market? Is there any way that we can incorporate an environmentally friendly organizational culture and utilize this to increase brand awareness?
Yes, it is possible to incorporate an environmentally friendly workplace culture and use it to your business advantage. By considering switching to electric automobiles and advertising your “going green” movement, your reach in the advertising sense will broaden.
Let’s start out by taking a quick look at the electric vehicle “revolution” of sorts. While there are different types of electric vehicles, the consensus is that this is the future.
There are studies out that suggest that electric vehicle sales will account for 35% of new light duty auto sales by 2040. This is a worldwide change as most countries have and or are adopting the eco friendly cultural shift.
Of course, the environmentally friendly shift that has occurred over the last couple of decades is not limited to the automotive industry. It encompasses almost every aspect of our daily living.
And we, as a society, owe it to our future generations to do what we can while we are here to ensure that we leave behind a legacy of caring about the earth.
The benefits of adopting a “green” philosophy within your company is much more than the legacy you will leave behind for future generations. We are in business, and that means we have a bottom line. How can an adaptation of this environmentally friendly mindset benefit my profit and loss?
If your business is in the United States, there are certain policies and incentives in place for businesses who implement certain energy efficient practices and renewable energy resources.
It will only benefit your company if you do a simple search based upon the state your headquarters are in to see what your state offers in the form of incentives.
Let’s assume that you have sat down with the “decision makers” within your company and have decided to make the transition to a more environmentally friendly way of doing business.
Perhaps you have acquired an electric vehicle or two for the betterment of society. Your company has them on the road. This is the perfect time to gain a new audience for your brand. For after all, now your company has taken a step forward in the market and is more eco friendly than some of your competition.
When it comes to innovations, few companies parallel 3M. So, take that new company electric vehicle and have a 3M Certified, 3M Preferred, and 3M Endorsed Installer cover it in ProWraps to let the world know you care about the environment.
The business world is constantly evolving. With a growing focus on the environment, don’t let your business fall behind the times. Do the right thing and let your community know it for everyone’s benefits.
Article Submitted By Community Writer