NASCAR is successfully carrying the core message of sustainability and performance forward by adding yet another feather in its cap. Liberty Tire Recycling, the premier provider for tire recycling services in America, has decided to officially sponsor the MAKE Motorsports’ #50 Liberty Tire Recycling Chevy Silverado, which is operated by veteran driver T.J. Bell in the NASCAR Camping World Truck Series.
Liberty Tire Recycling reprocesses scrap tires for innovative products such as rubberized asphalt, tire-derived fuel and recycled rubber mulch. These products are not only sustainable, but also perform better than the conventional alternatives. By sponsoring one of the racing teams, Liberty Tire Recycling has actually kept aloft NASCAR’s green motive of bettering our planet.
Via: Clean Technica