Environmental issues pose a major threat to life on earth. This has made many people opt for socially responsible products irrespective of their higher cost. Going by this trend, companies have been switching to green marketing strategies to influence consumer purchase decisions. This strategy involves selling products and services by highlighting their advantages for the environment. This is also termed eco marketing.
Australia’s fire season started early and 2019-2020 bush fires were the worst the country has ever seen. The government had to declare emergency in November of 2019. The devastating fires destroyed an area approx. 25.5 million acres, killing 33 people, including volunteer firefighters, and more people are missing. Homes have been destroyed. The summer was the hottest on record, and winds fanned the fires making them uncontrollable. Over a billion animals and birds, insects and reptiles have been killed, bringing some species to the verge of extinction. Let’s take a look at the environmental impact of Australian bushfires:
We usually tend to underestimate the number of eco-friendly people around us. It’s because there are many of us, who have eco-friendly preferences, but don’t really count themselves as eco-conscious. This is especially the case with our older generations. The survey regarding Christmas waste and gifts in UK by Travelzoo came to similar conclusions. Let us see why that’s the case:
Topics related to our environment have been trending in the past years. People all across the globe are concerned about climate change and other environmental issues that take place today. Therefore, conducting research on this topic is a great thing to do.
Oil and gas industry is rapidly expanding to fulfill ever-growing oil and gas demands of people worldwide. There was a time when this industry could not develop because of the inaccessible sites but technological advancement in the last decade has made this sector extremely successful.
When we use oil as a major fuel in almost all fuel-based equipment and machinery, it causes extreme harm to the environment. Oil and similar traditional fuel sources generate carbon monoxide and other harmful gases when used in vehicles and machines. This is slowly damaging our natural resources and ecology. Thus, it is critical to find such alternative sources that can replace oil but still provide high efficiency. In modern times, people have been searching for similar fuel sources. A newly found option is to use biofuels in place of oil.